Posts tagged as arc’teryx

  • Arcteryx_GTX_Aero_Liner_Low_Big_Surf

    Thursday, June 12th 2014

    Arc’teryx walks into the footwear business

    by Markus Huber

    For spring/summer 2015, the Canadian marketer of outdoor gear is seeking new business opportunities in the shoe sector. Arc’teryx intends to introduce a line of eight approach and hiking models for men and women. The core innovation of the Technical Performance Footwear collection is a concept called “Adaptive Fit”. This is based on separately constructed outer and inner shoes […]

  • Friday, August 23rd 2013

    Snow + Rock opens Arc’teryx’ first stand-alone European store

    by Markus Huber

    British chain Snow + Rock has opened an Arc’teryx franchise store in London. It is the Canadian outdoor and snow wear brand’s first stand-alone store in Europe. The single-brand outlet is in St. Martin’s Courtyard, Covent Garden. The new store is in the same neighborhood as one of Snow + Rock’s multi-brand stores in the capital. The move to […]

  • Tuesday, January 22nd 2013

    Joint platform points to CSR projects by action sports and outdoor brands


    Several action sports and outdoor brands have decided to lean on Brands for Good as a communication platform to make their corporate social responsibility (CSR) initiatives more visible in the media. The concept and participating projects will be introduced at ISPO MUNICH, in Hall A2, booth 105. The projects involved are very diverse, such as […]

  • Friday, November 30th 2012

    Police donate Arc’teryx capes to Vancouver’s homeless


      Arc’teryx has obtained the involvement of the local police in Vancouver to distribute more than 700 waterproof capes to the homeless population of the Canadian city, where the brand has its head office. The capes are made with excess or discontinued raw materials from the Arc’teryx factory in nearby Burnaby, which makes prototypes of […]

  • Thursday, October 11th 2012

    Arc’teryx appoints top managers

    by Markus Huber

    Arc’teryx Equipment has appointed two new top managers to its Vancouver-based team: Jon Hoerauf is new vice president and senior director of global commercial sales, while Adam Ketcheson has been named vice president and senior director of global marketing and B2C, both reporting to Vincent Wauters, general manager. In his career, Hoerauf held various positions […]

  • Thursday, September 13th 2012

    Arc’teryx offers climbing workshop with top athletes

    by Markus Huber

    On Oct. 20 and 21, Arc’teryx will organize its Climbing Days under the roof of the International Mountain Summit in South Tyrol, Italy. Absolute beginners and advanced climbers are both invited to this climbing workshop, where they will get a chance to be coached by top athletes from the global climbing community including Ines Papert, Josune Bereziartu, […]