Posts tagged as décathlon

  • decathlon_telde_sept14_3_ispo

    Thursday, May 21st 2015

    Décathlon appoints new chiefs for Spain and Germany

    by Markus Huber

    Javier López has been appointed new managing director of Décathlon in Spain, which is the chain’s largest market outside France. Until recently, he steered the French chain’s business in Germany. There, López has now been replaced by Stéphane Montini, a Décathlon executive for more than 20 years. Before joining the German team, he served the […]

  • Monday, December 29th 2014

    Sports industry rich list for 2014

    by Markus Huber

    Based on results from Forbes magazine, our colleagues at Sporting Goods Intelligence (U.S. edition) have conducted a survey on the wealthiest people in the sporting goods industry, and on how their fortune developed in 2014. Thanks to the splendid rise in Nike shares, its co-founder, Phil Knight saw his wallet inflate to a healthy $22.4 billion, up from $16.3 billion last […]

  • Tuesday, April 15th 2014

    Décathlon reports solid single-digit growth for 2013

    by Markus Huber

    Oxylane, the company behind Décathlon, the world’s largest integrated sporting goods retailer, has announced a sales increase of 6.1 percent in 2013 to €7.4 billion before VAT compared with the previous year when the French company lifted its turnover by 7.2 percent . In both years, like-to-like sales increased by 1.3 percent. Altogether, the chain […]

  • Monday, June 3rd 2013

    Decathlon wants to double in Belgium over the next five years

    by Markus Huber

    Decathlon, the world’s largest sporting goods retail chain, wants to double the number of doors it has in Belgium over the next five years, reports Sport Partner, a trade publication covering the Benelux countries. According to the publication, Herman Van Beveren, manager in charge of the Belgian market, aims to establish a total of 30 […]

  • Wednesday, April 3rd 2013

    Sales of Décathlon’s parent reached €7 billion in 2012

    by Markus Huber

    Last year, Oxylane, the group that owns Décathlon, reached total sales of €7 billion, corresponding to an increase of 7.2 percent compared with 2011. On a comparable store basis, the turnover went up by 1.3 percent. After its entry in Taiwan with one point of sale last June, the French retail group is now operational in 19 countries worldwide. Altogether, Oxylane counted […]

  • Thursday, March 7th 2013

    Décathlon signs up a mountain bike champion


    Décathlon has signed a partnership agreement with a well-known French mountain bike champion, Pierre-Geoffroy Plantet, to enhance the image of its B’Twin brand of bicycle products and to provide technical advice for the future development of the top range of mountain bikes. Plantet is going to give a real contribution through his own engineering company, Shift […]

  • Wednesday, January 9th 2013

    Décathlon finds new ways to penetrate the Indian market

    by Markus Huber

    The Indian newspaper Business Standard reports that Décathlon has reacted to the new rules on foreign direct investment (FDI) in Indian retailing by applying for a permit to open full-fledged retail stores in the country, instead of the cash & carry business that Décathlon has been running in India for the last three years. Décathlon […]

  • Wednesday, October 17th 2012

    Décathlon expands in the Middle East and Taiwan

    by Markus Huber

    Décathlon is opening its first store in Lebanon on a franchising basis through its partnership with Azadea. This retailer also opened the first Décathlon sports store in the Middle East at the end of 2010, in Dubai. Décathlon has another franchised store in the region, at the Marina Hall in Kuwait City. Azadea Group Holding […]